Apr 11, 2017
AT&T, California Highway Patrol (CHP) and Impact Teen Drivers (ITD) are joining together to help educate students about the dangers of reckless and distracted driving at Elsie Allen High School onApril 12, 2017. Students will participate in Impact Teen Drivers What Do You Consider Lethal?program and have the opportunity to experience the dangers of smartphone distracted driving first hand in AT&T’s IT CAN WAIT Virtual Reality Simulator.
Research from AT&T shows that 7-in-10 people engage in smartphone activities while driving.[i] This event is one of eight AT&T, CHP and Impact Teen Drivers are hosting across California during the month of April – Distracted Driving Awareness Month – to help raise awareness about the dangers of distracted driving and encourage students and drivers everywhere to make safe and responsible choices behind the wheel.
IT CAN WAIT is a national movement urging drivers to keep their eyes on the road, not on their phones—distracted driving is never OK. The campaign began with a focus on not texting and driving. It has now expanded to the broader dangers of smartphone use behind the wheel. Since its launch in 2010, the campaign has helped grow awareness of the dangers of smartphone distracted driving and inspired more than 14 million pledges to not drive distracted. To learn more, visit ItCanWait.com.
Impact Teen Drivers was created through the collaborative efforts of the California Association of Highway Patrolmen, the California Teachers Association, and California Casualty to provide education among teens, parents, and communities about the dangers of reckless and distracted driving. For more information about Impact Teen Drivers, or to set up a presentation in your area, please e-mail email@example.com or call 916-733-7432.
[i] Research commissioned by AT&T and conducted by Braun Research. Polled 2,067 people in the U.S. aged 16-65 who use their smartphone and drive at least once a day. Additional information available here.
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